The High Stakes Gamble on Australia's Gaming Industry Former Prime Minister John Howard has made a last ditch plea for tougher regulations on sports betting ads in Australia.
His call for an opt in model, which would require individuals to actively seek out such ads, has sparked renewed debate about the impact of sports betting on Australian society.
Howard is right to point out that young people are growing up thinking that gambling on sport is a normal part of life. However, his solution may not be as simple as it seems.